Black buying power is really contagious! Will it stop? We've been surrounded by a phenomenal cloud of witnesses with hidden figures and colors that has not slowed down. It has illustrated how powerful Black people are collectively. Black people created their very own Black Wall Street during the Era of 1920. Then the government sent planes in the air to destroy all of their prosperity. Even before that time Black people were inventing, they were building, and soaring high! It all was stolen and credited to Europeans. Economic 'blacknificance' in Oklahoma was raining excellence in Tulsa. It was spreading like a wildfire. All of their wealth went right back to their communities like it was supposed to. Black folks lost their spirit of self-reliance along the way. It appears to have made a steady rise in the 20th century. There are more Black-owned businesses in 2021 just like they had in Tulsa. Guess where most of their wealth came from? Their own people! The only big difference is we are not segregated anymore. Melanated folks did quite well during segregation despite not having the same equality as white folks had. They survived! They made a living and pulled themselves up by their own love and unity! I sometimes wonder how the lives of melanated folks would be if they hadn't integrated.
Children are not trained to be their own boss, now! They are trained to work for others unless they are given examples of how and why. When I was in school all of my teachers looked exactly like me. They were all melanated. We were not taught about any financial literacy or how to build wealth. We were taught to graduate, get a good job or go to college. There is a lot wrong with the message. I surmise it was the curriculum they had to give! Today, depending on your zip code and race, some kids still have a low watered-down education. It's currently worse. It's a pandemic! Surprisingly, they do have schools that teach a more high-quality version of public education. Kids learn how to code, how to become entrepreneurs, and study financial literary before going to college. Some parents are proactive and teach these skills at home.
The wealth built during Tulsa Oklahoma raised children with an entrepreneur mindset. It was sealed and crafted in their bloodlines. Black men and women business owners didn't pander to the approval of the white dominant society like they do today. They didn't mind if white folks patronized their brands or products and services. They were not afraid to be who they were and market their niche to their people. I am just trying to encourage black people to be confident in all they do as business owners. I see a lot of black businesses and websites who will advertise more to white people by placing only European faces or models on their brand. To you I say, your people are worthy of your own advertising! I get it! They want that European support. I surmise if that is your market then go for it! All money is green, but white people don't do it and we (black folks) will still give them our money, patronizing their brand. Asians do not do it! You will not see a bunch of Asians, Arabs or any other cultures putting themselves last. They do not advertise to black people on their brand or on their websites. You'll see their own people! Why is it not acceptable for us when we do it? If you like a product you should buy it, right? Some of them don't even like your skin color but they're getting rich off of your dollars.
You must respect my person if you want my dollar. I am not in favor of those type of brands. In the name of diversity, you might see a black face or model being advertised with their brands. What I am saying is, as black people we are one of the top consumers that buy more than anyone else. We spend more and save less! Don't be afraid to be who you are! Black people are just as worthy! Our dollars do matter! When Ebony/Jet Magazine launched their businesses, they knew exactly what and who their market was. It was the black community. We supported their brand and representation of us because they met a need. Black people will buy all kind or brand names, read European magazines who do not market to them, be totally unbiased, and be colorblind when they like and want to buy things. How many white people have read or purchased Black-owned brands, books, magazines or anything related to black prosperity? I'm not saying they don't. What I am saying is they do not support or consume like we do. We are the biggest consumers. When melanated people are aware of how crucial this is, things will shift in our favor.
I totally understand why a lot of black people do not embrace and trust their niche. It is a process! Europeans historically have dominated economically. If they own and operate all of the banks, institutions and educational systems, they control the narrative of wealth. They still do! This has definitely played a part, so I totally get it! Just like them, we want their $ too! I get all of that. Do you get that if your market is towards everybody but focused on your own people, you don't need approval! It should be ok for you to have a business marketed to your own people just like they do! It should be ok to have a black person's face (its ok) on your website and them not feel uncomfortable. We are marketable! They know this! Black people are bombarded with everything that is European but will still patronize their business in a minute. Black business owners are worthy to be who they are and represent their brands unapologetically. Either you like it and buy it, or you don't. I get it! Do you get it?
Children are not trained to be their own boss, now! They are trained to work for others unless they are given examples of how and why. When I was in school all of my teachers looked exactly like me. They were all melanated. We were not taught about any financial literacy or how to build wealth. We were taught to graduate, get a good job or go to college. There is a lot wrong with the message. I surmise it was the curriculum they had to give! Today, depending on your zip code and race, some kids still have a low watered-down education. It's currently worse. It's a pandemic! Surprisingly, they do have schools that teach a more high-quality version of public education. Kids learn how to code, how to become entrepreneurs, and study financial literary before going to college. Some parents are proactive and teach these skills at home.
The wealth built during Tulsa Oklahoma raised children with an entrepreneur mindset. It was sealed and crafted in their bloodlines. Black men and women business owners didn't pander to the approval of the white dominant society like they do today. They didn't mind if white folks patronized their brands or products and services. They were not afraid to be who they were and market their niche to their people. I am just trying to encourage black people to be confident in all they do as business owners. I see a lot of black businesses and websites who will advertise more to white people by placing only European faces or models on their brand. To you I say, your people are worthy of your own advertising! I get it! They want that European support. I surmise if that is your market then go for it! All money is green, but white people don't do it and we (black folks) will still give them our money, patronizing their brand. Asians do not do it! You will not see a bunch of Asians, Arabs or any other cultures putting themselves last. They do not advertise to black people on their brand or on their websites. You'll see their own people! Why is it not acceptable for us when we do it? If you like a product you should buy it, right? Some of them don't even like your skin color but they're getting rich off of your dollars.
You must respect my person if you want my dollar. I am not in favor of those type of brands. In the name of diversity, you might see a black face or model being advertised with their brands. What I am saying is, as black people we are one of the top consumers that buy more than anyone else. We spend more and save less! Don't be afraid to be who you are! Black people are just as worthy! Our dollars do matter! When Ebony/Jet Magazine launched their businesses, they knew exactly what and who their market was. It was the black community. We supported their brand and representation of us because they met a need. Black people will buy all kind or brand names, read European magazines who do not market to them, be totally unbiased, and be colorblind when they like and want to buy things. How many white people have read or purchased Black-owned brands, books, magazines or anything related to black prosperity? I'm not saying they don't. What I am saying is they do not support or consume like we do. We are the biggest consumers. When melanated people are aware of how crucial this is, things will shift in our favor.
I totally understand why a lot of black people do not embrace and trust their niche. It is a process! Europeans historically have dominated economically. If they own and operate all of the banks, institutions and educational systems, they control the narrative of wealth. They still do! This has definitely played a part, so I totally get it! Just like them, we want their $ too! I get all of that. Do you get that if your market is towards everybody but focused on your own people, you don't need approval! It should be ok for you to have a business marketed to your own people just like they do! It should be ok to have a black person's face (its ok) on your website and them not feel uncomfortable. We are marketable! They know this! Black people are bombarded with everything that is European but will still patronize their business in a minute. Black business owners are worthy to be who they are and represent their brands unapologetically. Either you like it and buy it, or you don't. I get it! Do you get it?
